CEO Today Business Women of the Year Awards
HONG KONG 83 www.ceotodaymagazine.com CEO Today Business Women of the Year Awards 2019 LI TING CEO of Yunfeng Financial ABOUT LI TING Ms. Li Ting, was appointed as an executive Director inNovember 2015. Ms. Li is currently the Chief Executive Officer of the Company. Ms. Li has over 20 years of experience in the financial industry, including fixed income and derivatives analytics, risk management, portfolio management, sales and market developments, and strategic planning and execution, in the U.S.A., the PRC and Hong Kong. Prior to joining the Group, Ms. Li was a senior managing director and head of Asia ex-Japan of State Street Global Advisors. Ms. Li holds a bachelor’s degree in finance from Nankai University, the PRC, and a master’s degree in finance from Boston College, the U.S.A.. FIRM PROFILE Yunfeng Financial Group, listed on the Hong Kong Stock Exchange Main Board, is a pioneer in financial technology. We provide brokerage, investment research, corporate finance, asset management, insurance, employee stock ownership plan administration services and fintech business. Adhering to our “Based in Hong Kong and Connecting China to the World” strategy, we provide comprehensive financial services to individual and institutional investors, as well as corporate clients using the latest online technology. The subsidiaries of Yunfeng Financial Group are licensed corporations which are granted a licence to carry on Types 1, 4, 6 and/or 9 regulated activities under the Securities and Futures Ordinance in Hong Kong. We, through MassMutual Asia, are authorized by the Insurance Authority to carry on long term insurance business in Hong Kong and are one of the Mandatory Provident Fund Schemes Authority approved trustees. With principal shareholders and professional management teams experienced in both finance and technology fields, we are well placed to provide innovative services to investor. As one of the first financial technology companies in Hong Kong, Yunfeng Financial Group has launched a series of “Youyu” mobile apps, namely “Youyu Stock” “Youyu Wealth”, and an online management platform of “Youyu Ekeeper”. So far, “Youyu Stock” has already covered the Hong Kong and US equity markets as well as A shares covered by SH/SZ-HK Stock Connect. “Youyu Wealth” has entered into arrangements with over twenty top-tier fund managers around the world. Combining robo-advisor and fund-selection, we provide a convenient and professional global asset allocation solution. “Youyu Ekeeper” provides customized ESOP administration solution based on corporate’s requirements. Employees can perform transactions and review plan share balance via their own individual E-platform anytime, anywhere, and enjoy various subsequent financial services. In November 2018, Yunfeng Financial Group has completed the acquisition of 60% of the issued share capital of MassMutual Asia Limited from MassMutual International LLC, and offers comprehensive risk management and wealth management services to clients. The group’s FinTech business, oriented with market demand, is dedicated to provide institutional and corporate clients with comprehensive integrated solutions. Yunfeng Financial Group Limited gathered top talents from fields of Finance and Internet. They are from the industry leading enterprises with excellent experience. The core members of the financial team have years of experience in overseas investment, and are experienced in overseas financial product screening and risk controls of investment projects. Our technical team is experienced in developing software system. www.yff.com
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